What Integrated Aspects Does Strategic Design Include?
The strategical design approach can mean creating solutions in many different areas according to the needs of a business. A wide variety of subjects like designing the business model, designing the system that business will serve through, developing user relationships and improving the experience, etc can be the focus of strategy developing through design-thinking. As Arman Design we contribute to business developing phases of our clients through creative planning and a focus on innovation. We develop product and production strategies with our multi-disciplinary team and apply them. For the given purpose, the service we give can be examined under three main composing elements: Creative research and analysis, design and engineering and commercialization.
Creative Research & Analysis:
Our process begins with the research to deeply understand our clients and their customers; the market, the competitors, human experiences and needs, in order to identify efficient product opportunities. This can save our clients from investing in the wrong direction, to a product that is actually not the real need of their customers, or it can even lead them to realize an innovative market breakthrough.
Design and Engineering:
Companies can have a tendency to think backwards; ideating only within the limitations of their current capabilities. We help them get past these limits and fulfill their market potential. By creating significant design feature¬¬s, we give your products identity and character. This increases your product’s value and your brand’s presence. From industrial design to engineering, from prototyping to small-batch production, everything here is under a single roof and from a single source, running with interactivity and in unison. The advantages of this unity includes cost optimizations, fluent and fast development processes, exact application of designed strategies and products, and many more.
Ideas that don’t come to life are not products, nor they are innovation. That is why we don’t see commercialization as a separate stage but as an overlapping factor of all development process, presenting our clients an end result that is ready to manufacture. We are proud to have a remarkable ratio of %90 of our projects fully commercialized and on the market with the right strategy.
With all the benefits of a strategic design approach, one thing is vital: Having creative ideas is one thing, putting these ideas into practice in a market-compatible product is another. Only a development partner who understands the processes and tasks of your company can deliver brilliant results.